About Gentle Wuff
Life’s better with your dog along.
Gentle Wuff designs everything from your dog’s point of view — so they can come along to more places, more often. A free app that knows where your dog is welcome, and gear that feels right to them and gets out of your way.

01 · Why
Too many dogs stay home.
Not because they can’t come — because nobody knows if they’re welcome. Is the patio dog-friendly? Is it too busy for a nervous pup? Is there shade and water? We built Gentle Wuff to take the guesswork out, so the answer is more often: bring them.

02 · Beliefs
- 01
Built from a dog’s point of view
We start with how it feels to them: where it sits, how it moves, what it asks of a nervous nose. Then we make it simple for you.
- 02
Gentle by design
Comfort that speaks dog. Steady for the skittish and the spirited.
- 03
Privacy first
Place scores come from anonymous, aggregated check-ins. We never show who went where.
03 · What we make
04 · Family
For dogs. From the makers of WAYB.
Gentle Wuff is made by WAYB, Inc. — the team behind travel essentials for families on the go. Same mission, more legs: making family life better.
Visit WAYB (opens in a new tab)
